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DIGITAL MARKETING COMPANY FOUNDED BY THE APPRENTICE WINNER ACQUIRED BY XDNA GROUP, ADVISED BY KBS CORPORATE

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ounded in 2015 by Mark Wright following his victory in the 2014 series of BBC's 'The Apprentice', Climb Online, has focused on its niche and established itself as a trusted and reliable provider

group, commented: “I couldn’t have sold my business without KBS. When Lord Sugar and I first started being approached from trade buyers, and financial buyers and decided to sell our business we knew in order to have the most structured process and achieve the highest price we needed to work with KBS. “We were initially impressed with the marketing materials they put together, the teaser document and IM were professionally written and beautifully designed and they took the time to understand our business to present it in the best possible light. “All that said, by far the best part of working with KBS was the team they assigned us. Ian Barton & Anne Pritchard are truly a different class of professionals. Their knowledge of buying and selling a business is unmatched and they dominated the process at every stage, the buyer profiling, pre-screening, meeting prep and follow-up made my job easy, all I ever needed to do was talk about my business. It was no surprise we got lots of interest and a great price. They were always at the end of the phone, sometimes at crazy hours to educate me on a point or calm my nerves towards the end. I genuinely think of the KBS team as friends and the next time I’m buying or selling a business, Ian & Anne will be our first call. Thanks for everything!” Lord Sugar commented on the major milestone: "Climb Online has experienced rapid growth since Mark and I founded the business, and I'm so proud of what has been achieved. I look forward to seeing the next phase of growth with great interest, as this is a great example to all

of quality digital marketing services to clients across several sectors. The shareholding of the Company is held 50:50 between Wrighton Investments Ltd and Amsvest Limited. Wrighton Investments is the investment vehicle of Mark Wright and Amsvest is the investment vehicle of Lord Alan Sugar. The company was formed as a collaboration following the airing of the 2014 BBC series, ‘The Apprentice’ which Mark Wright won. Over the years Climb Online has developed an enviable blue-chip client base including TikTok, CV Library and Groupon. The opportunity attracted high levels of interest predominately from UK trade buyers, with the successful offer coming from xDNA Group, an award-winning digital agency with offices in Asia and the UK. xDNA Group is currently following an aggressive growth strategy having previously acquired Big Reach Marketing and Fluid Studios and opening an office in Dubai. Having built the business over several years Mark Wright approached KBS Corporate Finance with the sale of their business.

Mark Wright, who will continue as a Shareholder of the

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