KBS - Pet Sector - Market Insight

INVETX ACQUIRED BY DECHRA PHARMACEUTICALS

Invetx, a pioneer in protein-based therapeutics for animal health, was acquired by Dechra, a global specialist veterinary pharmaceuticals business based in Cheshire, for a total consideration of up to $520m.

THUNDERBROOK EQUESTRIAN ACQUIRED BY PAVO

Pavo, the horse feed brand of ForFarmers, expanded its market position with the acquisition of Thunderbrook, a £3m turnover Suffolk-based company whose product range fits seamless with its acquirer’s.

18 BELOW ACQUIRED BY PURE TREATS

Aiming to meet the rising demand for high-quality RAW freeze-dried pet treats, food and toppers, Canadian-based Pure Treats acquired Bar W Foods and 18 Below, a human-grade meat processing and freeze-drying facility based in Texas.

WHITEBRIDGE PET BRANDS SOLD FOR $1.45BILLION

General Mills made its fifth acquisition in six years, acquiring Whitebridge Pet Brands - North America, a premium cat feeding and pet treating business. With this transaction, the company plans to drive sustainable, profitable growth and top-tier shareholder returns over the long term.

The value of the dog food market was the UK’s highest, totalling

£1.84billion, with cat food amounting to £1.43billion.